Pull the Plug on a Project/Product Pulling the plug is always hard, but sometimes it becomes the necessary “evil” to do so. While it never gets easy, knowing how and when to do it, is not only “right” for the business but helps team become more adaptable, innovative, and resilient. While we have all continued […]
Negotiating the Impossible Summary | Deepak Malhotra copy
Summary Breaking a Stalemate When a negotiation collapses – the other side won’t budge an inch or acts with seeming malice – you may view the other parties as an enemy you must counterattack. Instead, turn to powerful, often overlooked strategies to cultivate a more collaborative, value-creating negotiation: “empathy,” “process” and “framing.” “The Power of […]
Overworked and Overwhelmed Summary | Scott Eblin
Summary If You Feel “Overworked and Overwhelmed” John owns a consulting business. On a recent trip to Los Angeles, he worked a 17-hour day. His activities included navigating through tough LA morning traffic, making a conference call to Denmark while driving, attending an all-day meeting, dropping off a client at the airport, participating in an […]
9 TENETS OF MARKETING
While there has been a lot written about this, just thought of sharing the 9 key tenets that I follow – . 1. Always have a call to action (CTA):As Peter Drucker said, “The purpose of marketing is to create a customer.” If you don’t include an CTA, all you are doing is creating more awareness instead of more customers. […]